Downtown Memphis Commission's Design Review Board approved the design of Philips Lighting's new project, lighting the Hernando Desoto Bridge. Also known as the "M" Bridge.
Downtown Memphis' iconic "M" bridge will soon change from the existing high intensity discharge lighting to color changing LED lighting with dynamic controls.
Philips' goal with the with the modernization is to stay true to the original design of the individual light points so that the "M" shape can be maintained with the bridge is "at rest", or "default".
"This lighting concept proposal modernizes the iconic Hernando De Soto Bridge with
dramatic, color changing LED lighting and state of the art controls. Recognized across the region for its
sweeping “M” shaped superstructure accented with 196 individual light points, the Hernando De Soto
has marked time and space for Memphis and its visitors across four decades."
Below is an rendering of "Default" lighting the new "M" brigde will display thanks to Philips Lighting.
Customizable lighting content based on event calendar will be implemented to complement The Big River Crossing/Harahan. (These themes and concepts include but are not limited to *default/warm white, Independence Day, Veteran’s Day, Memorial Day, Christmas, Hannukah, New Year’s Eve, St. Patrick’s Day, Easter, Mardi Gras, Pride Week, Cancer Awareness, Autism Awareness, Earth Day and many others).
A rendering of the Default lighting with Harp strings.
A rendering of the Default color scheme using 3 lighting elements, including the Harp design.
A rendering of a Rainbow color concept with three elements including the Harp lighting.
A rendering of a Patriotic lighting concept with two elements.
"Philips’ acknowledges and appreciates the importance of this bridge to Memphis’ culture and brand. We are very proud to partner with the city and its stakeholders to preserve and enhance this civic treasure."
Click here to read the entire proposal from the June 7, 2017, DRB Meeting.
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